I KNEW something had to change. If it didn’t, I was done.
— Rachael Boer

Maybe you can relate....

I was so frustrated and burned out.
On the verge of quitting. Hanging up my camera for good.

I had been in the photography business for several years and every day still felt like a grind.

My average sale was only about $250, which meant that I had to seriously HUSTLE just to keep my head above water. No...scratch that. I had to SPRINT.

It. Was. So. Exhausting.

This wasn’t what I signed up for when I got into photography.

Yes, my photography skills were improving…

...but I knew NOTHING about running a business.

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Then a photographer I really admired let me in on a little secret.

 

 

She told me about something called “In Person Sales” (IPS). Instead of just delivering a gallery of digital images, she sat down with her clients and offered them beautiful prints, albums, and other products.

 

 

Then she said something that blew me away: she made an AVERAGE of $5,000 per client.  

 

 

WHAT?!?! I couldn’t believe it.

 

 

I threw myself into learning everything I could about it, and almost overnight my average sale went from $250…

 

 

to $1,200!!

 

My clients were leaving our IPS sessions literally crying happy tears and thanking me for helping them figure out what to do with their images.

This was SUCH a different experience. So much better.

I knew that I had unlocked something really, really special. Something that could CHANGE the lives of a lot of photographers (and clients!).

 

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Can You Relate To My Struggle?

Do you feel like I did? You want to grow your business but feel PERPLEXED about how to best do this?

Are you not seeing the income and sales you want? Are you spending all your time working IN your business instead of on it? Are you sick of constantly feeling burned out by all the work required just to SURVIVE?

I get it. Totally, and completely. I was so there.

And honestly, I had a LOT of fears going into IPS.

 
 

The idea of selling in person was pretty overwhelming.

I wasn’t a natural salesperson. I didn’t want to be like those pushy car salesman who will do ANYTHING to get you to buy.

And I was terrified of pricing myself out of the market. I mean, I was struggling to get by as it was. If I raised my prices, wouldn’t I dramatically LOSE business?

 
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But here’s what I learned: if you know the secrets of running an IPS business well, none of these things will happen.

You can make so much more money without being an aggressive salesperson. In fact, you can actually make your customers HAPPIER through IPS.

Crazy, right?  

 

 

I’m still passionate about my photography business, and AVERAGE between $3,000 -$4,000 per sale.

But I also have ANOTHER passion:

teaching others the secrets of In Person Sales.

I want to help others to achieve the same results I did.

So I teamed up with Dorie Howell, a talented IPS photographer, and together we created a learning platform for IPS that is unlike ANYTHING else!

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introducing

IPS MASTERMIND

...an educational community for photographers which  gives you the tools and support to create your own success

What’s the BEST way to learn the ins and outs of IPS?

From photographers who are ALREADY successful.

From those who understand what it takes.

From those who UNDERSTAND where you are…

...and what you need to do to move forward.

That’s EXACTLY what we had in mind with IPS Mastermind.

 

We wanted to create the solution we WISH was available when we first started.

 

Here's how it works:

We hire the best IPS photographers to teach you all you need to make your IPS business WORK.

And we know that you don’t have time to sit through a 3-day seminar or a weeklong workshop.

You need material that’s concise, always available, and INCREDIBLY practical.

That’s IPS Mastermind in a nutshell. A step-by-step guide to success for your photography business.

 
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Yeah but this must cost a ton.... right?

You probably expect this to cost some absurd amount.

I mean, you are getting access to the best in the business.

You’re getting a peek behind the curtain into some of the most profitable studios in the country and learning their secrets...

Surely, we’re talking in the thousands, right?

Wrong.

 

For just $35 a month you get:

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Dozens of video classes

with more added every month, taught by some of the most successful working photographers in the world. ($4,999+ value) These folks are practicing what they preach, every single day, and ready to help you succeed.

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Resources to build your business

phone scripts, articles, vendor lists, and mentor lists for one-on-one support. These resources are curated by us, so you can have complete confidence in them. ($299+ value)

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A supportive community

and private Facebook group where you can interact with instructors and other members as they cheer you on toward success

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Real, practical information to grow your business

IPS Mastermind is is a no-fluff zone. You'll learn real, solid strategies for making more money; many members have seen their income triple when they start implementing the changes. But this is no get-rich-quick scheme or "easy button" - you WILL have to work for it. And we'll be here to cheer you on and help you troubleshoot along the way!

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Help in reaching your goals

What does success look like for you? A fully-booked calendar? A price list you're confident about? A more efficient business to free up time for your other priorities? A fulfilling, and highly profitable venture which gives you the freedom to enjoy your family and live your life? We can help with ALL of those. 

That's a $5298+ value... for just $35 a month!!

 

But don't take our word for it! Listen to what some of our members have to say....

 
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This is a steal! I feel like I’ve already gathered hundreds of dollars worth of knowledge & it’s only been 2 hours! There’s sooooo much valuable content & resources that even at $35/month is an absolute STEAL & I was definitely depriving my creative & entrepreneurial self by not signing up sooner!
— Jessalyn
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Joining the IPS mastermind classes is THE best $35 I’ve spent for my company. The classes are great for marketing ideas and there’s so much more information that has helped me grow.
— Allison
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It’s so well worth the money spent. If you are serious about doing this as a business, IPS mastermind is a must as much as having a camera.
— Amy

The Choice Is Yours…

Honestly, you could probably figure out a lot of this stuff on your own. But here’s what it would take…

  • Hours and hours of research

  • Costly mistakes that cause you to lose customers

  • Endless amounts of frustration and confusion as you try to figure it out

  • Lost revenue - possible THOUSANDS of dollars - because your business is not set up properly

If that’s the route you want to take, that’s totally your choice.

But there is a much better way.

A path to success the first time…

...without the mistakes

...without the frustration

...without the exhaustion and burnout.

What is that kind of shortcut WORTH to you?

 
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We are committed to your success. We are on your team.

IPS MASTERMIND is the solution you've been looking for!

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What makes IPS Mastermind different?

Instead of all the content being taught by one instructor from one perspective or one genre, we have partnered with some of the best working photographers in the business with varying specialties and strengths and asked them to teach one particular area that they do really, really well.

Do members get access to all the classes and content?

Yes, current members get access to all the education content, including all of the 50+ classes.

Is it just for beginning photographers?

Not at all! There are basic level classes, for those just starting out with in-person sales or those needing to figure out pricing or create a marketing plan, but there are also more advanced classes for the well-seasoned photographer who wants to make some adjustments to become even more profitable or efficient. With more than 50 classes and tons of other resources, we have something for everyone.

Do the classes stay on the site forever?

In general, yes. It is our intention that the classes stay on the site for our members indefinitely. But  there may be times when we run a “Limited Edition” class or need to pull a class for one reason or another.  If that happens we will be sure to give notice to our members.

How often is new content added to the site?

Several new courses are added every month, in weekly installments. All the classes that have been released previously are available in full for you to watch right away (over 50 of them!). In addition, new articles and bonus resources are added to the site throughout the month.

How many courses can I take?

You can take all of them!  All course content is included in your IPS Mastermind Membership and the library just continues to grow over time.

Other than courses, what other benefits are there?

There are articles, webinars, mentor listings, special bonus material and lists of recommended vendors to help you figure out what you want to offer and how to sell it.

How much does it cost?

The recurring 30 day cost is $35.

What if I’m not satisfied?

We know you'll love it,  but in the unlikely event that you’re not satisfied, you can cancel at any time. You can also rejoin at any time.

What if I have other questions?

We can be reached at contact@ipsmastermind.com